The Law of Forced Efficiency By: Brian Tracy

This law says that, "There is never enough time to do everything, but there is always enough time to do the most important thing."

You Always Find The Time When you run out of time and the consequences for non-completion of a key task or project can be really serious, you always seem to find the time to get it done, often at the very last minute. You start early, you stay late and you drive yourself to complete the job rather than to face the negative consequences that would follow if you didn't get it completed within the time limit. Rule: "There will never be enough time to do everything you have to do."

You Are Already Overwhelmed The fact is that the average person today is working at 110% to 130% of capacity. And the jobs and responsibilities just keep piling up. Everyone has stacks of reading material they still have to go through. One study concluded recently that the average executive has 300-400 hours of reading and projects backlogged at home and at the office. What this means is that you will never be caught up. Get that out of your mind. All you can hope for is to be on top of your most important responsibilities. The others will just have to wait.
The Key Question You Should Ask The key question you can ask is "What is the most valuable use of my time, right now?" This is the core question of time management. This is the key to overcoming procrastination and becoming a highly productive person. Every hour of every day, there is an answer to this question. Your job is to ask yourself the question, over and over again, and to always be working on the answer to it, whatever it is. Do first things first and second things not at all. As Goethe said, "The things that matter most must never be at the mercy of the things that matter least." The more accurate your answers to this question, the easier it will be for you to set clear priorities, to overcome procrastination and to get started on that one activity that represents the most valuable use of your time.

Action Exercises Take a few minutes each day and sit quietly where you cannot be disturbed. During this time, let your mind relax and just think about your work and activities, without stress or pressure. In almost every case, during this time of solitude, you will receive wonderful insights and ideas that will save you enormous amounts of time when you apply them back on the job. Often you will experience breakthroughs that will change the direction of your life and work.